BRJ Balkan Research Journal BRJ 2955-2516 2955-2524 Balkan University Press 10.69648/ZFVP6845 306 Research Article Artificial Intelligence and Business Law: Challenges, Regulation, and Future Perspectives in North Macedonia Mustafa Seher International Balkan University, Skopje, N. Macedonia 31 05 2026 3 1 49 62 CC BY-NC-ND 4.0

Artificial Intelligence (AI) is fully transforming business aspects and other legal aspects while creating both a lot of opportunities and also complex regulatory challenges. AI technologies become fully integrated into the decision-making processes, many issues such as lack of transparency accountability and other problematic issues related to legal aspects are huge concerns for the business law. Most focusing part of this paper has to do with the examination of the AI and business law, while focusing in the need for a broader analysis of the cases that concern the business law and all aspects of the regulatory frameworks that would have addressed future risks and also current developments. It evaluates the traditional forms of the learning systems and concludes that traditional forms of the learning systems are way too unpredictable and often operates beyond aspects of human predictions. Having in mind our existing literature this paper will try to analyze many concepts on the legal aspect and business law and also other aspects of regulatory frameworks that will need to be in place for a less risk base and flexible AI governance. In the global economy with many problems and other current difficulties this paper will evaluate ecosystem and its role on the strategic importance on the of AI in business law. As a conclusion part will be evaluated a balanced approach as a base of this paper with the focus on the fundamental basic principles of business law and legal aspects of it and AI.

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